Forbes

AI-themed magazine

Forbes AI is a bi-monthly magazine with a print circulation of 20,000. We handle the entire editorial process, from story selection, to reporting, writing and editing.

Overview

When Forbes decided to launch a sponsored AI-focused magazine, it needed a partner to produce the content. So they turned to us. Over the last year, Message Lab has produced six issues of Forbes Insights AI. The issues probe the dynamic world of artificial intelligence and focus on key themes including talent, healthcare, workplace, privacy and ethics, and transforming AI within companies.

Message Lab developed the story ideas and worked with a team of writers and expert contributors to source, write, and edit 15 stories and 2 videos per issue. Each issue taps leading voices, highlights emerging trends, showcases research and features prominent executives and companies. The issues can be found online and in print.

GoDaddy

Using data to tell stories and build audiences

GoDaddy spent two years working with academics to isolate the economic impact of the 15 million commercial websites it hosts in the U.S. We helped GoDaddy get the word out through an ongoing series of stories featuring people, communities and newsworthy analysis of the data.

VIEW CASE STUDY

Bloom Energy

Raising awareness of energy resilience

We worked with Bloom to change the public and policy conversation around its microgrids toward energy resilience—the idea that businesses need a more reliable electricity source than the aging electricity grid.

VIEW CASE STUDY